LifeCare Solutions
Creative E-Cards Raise Work/Life Awareness and Utilization

The launch of your LifeCare program was a huge success. You generated a “buzz” among employees, clearly communicated LifeCare’s many benefits, and made sure that everyone knows how to access the program. So … how do you keep that momentum rolling all year long? One great way is to send out promotional e-cards.

E-cards are increasingly popular among LifeCare clients as a quick and cost-effective method of communicating key program messages. In fact, they were our most requested and successful promotional tool in 2003. “We’re creating a variety of customized and themed e-cards,” says Marianne Stook, LifeCare’s Vice President, Marketing Services. “Some are topic-specific, others promote new products and services, others are based on seasonal themes, and some simply serve as a general reminder of LifeCare’s services.”

In addition to customized messages, LifeCare’s e-cards are rich with colorful, eye-catching graphics and four-color images—and best of all, they’re interactive, providing links to articles, guides online seminars, calculators and other tools available on the LifeCare web site. LifeCare’s promotional e-cards have been particularly effective for clients who have LifeCare’s Discount Center, as they enable employees to link directly to the promotional offers.

Clients who already distribute promotional e-cards report increased utilization levels among employees, and an increased ROI. Don’t wait to try this cost-free promotional tool. Call your LifeCare account manager today!