|
Headline News
Reorganization Positions LifeCare for Future Growth, Stronger Presence
in Burgeoning Aging Market
LifeCare recently reorganized operations to leverage key growth opportunities
more effectively within specific market “channels” and to better serve the needs
of the company's current client base. Marianne C. Stook has been named Managing Director,
responsible for leading the company's Employer-Sponsored Work/Life Programs, and Christopher
S. Burki has been named Managing Director, responsible for leading the company's Successful
AgingSM product line and strategic relationships.
The reorganization enables the company to strengthen its commitment to the
robust work/life market while exploring new growth areasespecially the areas of healthy
aging and adult caregiving, which hold the potential for explosive growth.
“For 22 years, we've helped all types of organizations improve the lives
of customers, employees, members and other key constituencies. Our reorganization enables
us to do so even more effectively,” said LifeCare CEO, Peter G. Burki. “It also gives us
the ability to respond to growth opportunities, shifts in the marketplace, and our clients'
evolving needs more rapidly.”
LifeCare's evolution from a pure work/life provider in the 1980s to a specialty
health care services provider today both natural and fitting, noted Burki. “For more than
two decades, we've worked closely with some of America's finest employers, helping them
meet their business and bottom-line goals. At the same time, we've delivered personalized
work/life support to help people meet their personal and family challenges. We've helped
them at every stage of life with everything from adult and child care needs to health and
wellness issues to financial matters and far beyond. As a result, we're uniquely positioned
to bring these services to an even wider audienceand to leverage our experience with
aging and adult care issues in the fast-growing aging market.”
|