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LifeCare® Continues to Expand Roster of Services for Low-Income Individuals

LifeCare teams with MassMutual to offer free life insurance to protect education of children of low-income workers

WESTPORT, Conn., October 6, 2005 – LifeCare®, Inc., one of the nation's leading providers of life management services, has again increased its growing list of services for low-income workers by integrating a free life insurance program, called LifeBridgeSM, created by the Massachusetts Mutual Life Insurance Company (MassMutual). Under the program, MassMutual will issue a 10-year term $50,000 life insurance policy to a trust; MassMutual pays the premiums. If the insured parent or legal guardian dies during the policy term, the $50,000 is used to cover the educational expenses of the insured's eligible children. LifeCare will help its client organizations host on-site information sessions and application meetings and will refer low wage earners to the free program along with its other counseling, education and referral services, which offer a highly effective way for employers to serve employees and families in great need. This, in turn, strengthens satisfaction and commitment levels, improves on-the-job productivity and bestows employer-of-choice status.

LifeCare's low-income services include 24/7 counseling, education, and referrals for:

  low-income housing;

  affordable child care and adult care facilities close to home, work, or along an individual's commute;

  local assistance agencies that help families pay for child care;

  local Head Start and children's health programs;

  private programs/services that are dedicated to the social, academic and healthy development of children from low-income families;

  a regional WIC (Women, Infants and Children) program, which provides federal aid to income-eligible families;

  public transportation options;

  work-clothing programs (such as “Dress for Success”);

  state and county subsidy programs; and

  grandparents as parents programs.

“We also help people find Medicaid-certified services, energy assistance programs, free health insurance for children, and child care providers who offer sliding-fees and discounts,” said John B. Place, LifeCare president and co-founder. “And we're also an active member of Corporate Voices for Working Families, a non-partisan, non-profit corporate membership organization that has launched a groundbreaking public polling project on low-wage working families and a series of employer/employee focus groups in Dallas and Chicago to discuss the issues and challenges affecting low-wage working families.”

Place, who also oversees LifeCare's educational services (which include counseling, information and referrals to schools at all levels, an educational loan program, and seminars that address a wide range of education issues), said that he and his LifeCare colleagues knew that they wanted to team up with MassMutual the moment they learned of the LifeBridge Program. “Education is a precious resource in the life of every child,” Place said. “But it's especially important to those who are less privileged. The LifeBridge Program is a wonderful way to help protect their futures and give their parents and guardians peace of mind.”

“We're delighted to have LifeCare's support on the LifeBridge Program,” added MassMutual's Cindie St. George, Director of LifeBridge Operations. “MassMutual is committed to improving the communities in which we live and work, especially in the area of education. We also recognize that one segment of the population that believes most fervently in the value of our product is sometimes one that can least afford it. So, we decided to find a way to make life insurance available—at no cost—to hard-working, income-eligible families. LifeBridge is our solution.”

LifeBridge is free and open to employed individuals. To be eligible to apply, you must be between the ages of 19 and 42; the parent or legal guardian of at least one or more dependent children under age 18; a permanent, legal resident of the US; currently employed—full or part time—with a total family income not less than $10,000 or more than $40,000 annually; and in good health as determined by MassMutual's underwriting standards.

“Clearly, the need for these kinds of efforts and for programs such as LifeBridge remains high,” Place stated. “LifeCare will continue to incorporate services for low-income individuals into our offerings and we remain dedicated to raising national awareness of this important issue.”

Notes to Editors

John B. Place is available for interview.

About LifeCare®, Inc.
With 22 years of experience in delivering highly personalized counseling, education and referral services, LifeCare helps people manage the day-to-day challenges of their lives and plan for their futures more effectively. From child care and parenting needs … to elder care and aging challenges … to personal health concerns … and far beyond … we provide high-quality tools and information 24/7 through our professionally staffed call center and award-winning web site. LifeCare currently serves 1,500 client companies with 4.5 million individuals within health plans, governmental agencies, unions and corporations. For more information, visit www.lifecare.com.

Media contact: Michael Civiello
LifeCare, Inc.
pr1@lifecare.com
203-291-4170

 
 
       
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